FFA Fight

One last bit of advice: study what works. You would think this would go without saying, but I've seen many people perform SEO without even checking out the competition. Referring to the investment firm I worked for recently, I spent several days just taking notes on similar companies to theirs, both in their market and in the markets of larger cities. This time spent may seem like a hassle, especially if you're in a hurry, but trust that this research will pay for itself many times over.

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